Russian serviceUpdated: September 10, 2026

SEO Writer vs SerpJet: full comparison

Article production for a portfolio of sites with Webmaster reporting

Choose SerpJet if

You manage a portfolio of WordPress sites and want to see the search impact of each article inside the interface, without assembling reports by hand.

Choose SEO Writer if

You need publishing beyond WordPress, finished articles with images and covers, social announcements, client approval of materials — and to see right in the dashboard what each article brought in Yandex and what to do next.

Feature comparison

FeatureSerpJetSEO Writer
WordPress auto-publish
Bitrix, InSales, JoomlaVia your own API
Publish to any site via webhookVia your own API
Announcements to Telegram, VK, OK, Pinterest
SERP analysis for article structureNot advertised
Scheduled publishing
Cover image and in-article visuals
8,000+ word longreads with research
Agency workspace: clients and approvalsProjects
Yandex.Webmaster impressions reportOn paid plans
Prepaid packs without a subscriptionArticle packs
Free start without a card7,500 tokens

What is SerpJet

SerpJet turns semantics, RSS feeds and manual briefs into a single topic queue, prepares materials in the project's context and publishes them to WordPress or an external CMS via API. Its main distinction: it connects Yandex.Webmaster and shows pages, impressions and clicks for every published article, plus flags which materials to refresh. The team publishes its own project data on the homepage: 512 publications in 30 days and 371,391 impressions on one of them. Paid in tokens that do not expire.

SerpJet pros

  • Yandex.Webmaster connection: impressions and clicks per article inside the dashboard
  • Hints on which published materials need refreshing
  • Topics sourced from semantics, RSS feeds or your own briefs
  • Separate daily publishing limit for each project
  • Tokens do not expire, no subscription
  • The team publishes its own project metrics openly

SerpJet cons

  • No ready connectors for Bitrix, InSales or Joomla — WordPress only, or your own API integration
  • Social media announcements are not advertised on the site
  • Cover generation and in-article image selection are not advertised
  • 8,000+ word longreads with research are not advertised
  • Client approvals and team roles are not advertised

What is SEO Writer

SEO Writer is a Russian service for automated SEO article generation and publishing. A 20-step pipeline: competitor research, 5,000+ word writing, image selection, cover generation, and scheduled CMS auto-publishing. Supports WordPress, 1C-Bitrix, InSales and Joomla. Works without a VPN, payment in roubles.

SEO Writer advantages

  • Full pipeline: from keyword to published article in 5 minutes
  • Auto-publish to WordPress, Bitrix, InSales, Joomla and any website
  • Researches top SERP results and builds article structure from competitors
  • Scheduler: publishes articles on a set schedule with zero human input
  • Generates cover images and selects article images automatically
  • Works without a VPN, payment in roubles, servers in Russia

Pricing comparison

SerpJet

7,500 free tokens / ₽1,000 ≈ 9 articles / ₽3,000 ≈ 29 / ₽10,000 ≈ 105–214 articles

SEO Writer

Free start without a card / from ₽1,290/mo (Starter) / ₽9,990 (Agency, 150 articles, 20 sites)

How we compared

Data about SerpJet was taken from the service's official website and verified on September 10, 2026. We compare what is publicly stated: if a feature is not described on the site, the table says «not advertised» — which does not prove it is absent. SEO Writer's capabilities reflect the product's actual state, including the rows where we fall short. Pricing changes over time — check the original source before buying.

Source of service data: serpjet.ruUpdated: September 10, 2026

Frequently asked questions

How does SEO Writer differ from SerpJet?+
Both connect Yandex.Webmaster and show impressions and clicks per article. SEO Writer also explains why an article isn't in search — from Yandex data and its own site check (redirect, 404, noindex, canonical) — and offers the next step right away: recrawl, “Update URL”, ideas for new articles from Yandex queries. And SEO Writer is stronger on publishing itself: beyond WordPress it covers 1C-Bitrix, InSales, Joomla and any site via webhook, adds images, a cover and video to the article, and sends announcements to Telegram, VK, Odnoklassniki and Pinterest after publishing.
How does SEO Writer show article results?+
On paid plans — in the Search tab after connecting Yandex.Webmaster: impressions, clicks, CTR and positions for the site and every article, the queries that find it, the path from publishing to the first click and its search status with the reason. New articles are sent to recrawl right after publishing. On the free plan the tab shows what the feature offers.
Which is better value at 30 articles a month?+
With SerpJet, 30 articles cost roughly ₽3,000 in tokens; SEO Writer's Pro plan is ₽2,990 and includes 50 articles. With SEO Writer the article already includes images, a cover, internal links and social announcements. Below ten articles a month SerpJet wins: its tokens do not expire, while a monthly plan quota does.
Can SerpJet publish to Bitrix?+
The SerpJet site states that material goes to WordPress or to an external CMS via API — meaning a Bitrix integration is yours to build. In SEO Writer, publishing to 1C-Bitrix works out of the box: a ready connector is placed in the site root and access is protected by a secret key.

Try SEO Writer for free

3 full articles per month, no credit card. Published to WordPress in 5 minutes.

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